Most Popular features of Snapchat to consider while developing a Photo or Video Messaging app
People wish to get an application where they can send cute pictures to their friends which vanish after a while. Evan Spiegel and Bobby Murphy created an initial version of the app known as Snapchat called Picaboo. This was first launched in July 2011 in the iOS App Store.
But there was a problem with screenshots. Users were able to keep the pictures with screenshots making the disappearing feature of Picaboo meaningless. So, as a workaround solution, they developed a feature where the users could be notified whenever a follower took a screenshot.
Later in September 2011, Picaboo was rebranded as the Snapchat messaging app. The founders focused on improving technology and then branding it as an effort to make the user experience more natural. The reason was to make communication cooler than the traditional method of connecting with people.
With the popularity of messaging apps, there are many businesses joining the competition. But it is better to get a proper market analysis before getting into the business itself. The photo-messaging app or Snapchat clone app has a great future looking at the current trends in the messaging apps.
Why is it beneficial to develop a Photo messaging app for your business?
Being an entrepreneur, it is necessary for you to know the scope and the number of users using the Photo messaging app before jumping into the business. According to a report in Statista, as of June 2019, the Facebook messenger was the most popular one in the US and Snapchat ranked second with an audience of almost 49 million users.
Snapchat centers on multimedia messaging with photos and short video clips, is especially popular with teenage audiences. In spring 2019, Snapchat was said to be especially popular among 41% US teenagers and the figures of users were projected to increase rapidly till the year 2023.
Also, there are other apps like Facebook Messenger and Instagram slowly getting hold of picture messaging and giving tough competition.
Snapchat is also an absolute favorite platform as users use it for shopping, hanging out with friends and while attending social events. That leaves a huge scope for the new entrepreneurs to get into this arena.
Here are a few graphs to support the statements above:
The features you should consider for your photo messaging app:
In a very short period, Snapchat was able to understand what it takes for an app to be great and what it has established itself as the most used social media cum messaging app. If you wish to develop an app like Snapchat, you must first understand the nuances of how to develop a photo messaging app like Snapchat.
Here are a few features that you need to consider while developing photo messaging app:
For a user to login into Snapchat, they need to enter their personal information like name, Birthdate, contact number, and lastly choose a nickname. They get a confirmation code on their phone to complete the registration process. You can follow the same process to keep the registration process simple.
2. Contacts Integration
A user needs to find friends on the Photo messaging app. That can be done by finding friends with the help of username or allowing the app to import contacts from the phone book. Users can also share their codes over email or messages.
3. Real-Time Messaging
Like all other social media platforms, real-time messaging is an important feature of the Photo Messaging app. You can easily enable the messaging and push notification system in your Snapchat clone app by using XMPP and HTTP + Push Notification technologies.
4. Disappearing Messages
The Disappearing messages work as the user sends a message to another user which is uploaded on the Photo Messaging app, the user gets the message notification and the content gets downloaded on a temporary location on the device. Once the message is viewed it gets deleted from the server and the chat within 24 hours.
5. Video/Audio Notes and Calls
The app must enable users to record and then transfer 10 seconds of video to other users. It is perfect for the making and sending of reaction gifs. The feature also enables sending audio messages. Also, you can also have an option for an audio/ video call in your Photo messaging app.
6. Stickers and Lenses:
Stickers are really popular when it comes to the messaging app. They are an element of user engagement. There are several extensions available to download for both Android and Apple.
The lenses are another part that makes Snapchat popular and so it can be a feature that you can consider adding in your Photo messaging app as well. The element of lenses is very much in sync with the identity of such apps.
There are a few other newly introduced features like Snapchat stories, discover and Geofilters to make the Snapchat Clone app, even more, engaging for the users.
What does Coruscate have in store for your Photo/Video messaging app like Snapchat and why should you choose us?
At Coruscate we believe every business has its own peculiar needs and they need to be addressed with equal importance. We offer customized white label solutions that are fully functional. Our research team can help you with the best possible advice for the market analysis and the features that should be included in the Snapchat Photo/Video Messaging app. Our team of developers is an expert at delivering the best app for your business. We walk that extra mile to make your business a huge success. Connect with us to know more about Photo/Video Messaging app development. We provide end-to-end solutions and we can be the best technology partner for you to rely on.
What are the other features that make Snapchat special which you can consider including in your Photo messaging app?
Ans: Snapchat provides its users with near-human experience in each of its pictures and videos. The app provides its users with simple and easy interface and each feature is easily accessible. The app gadgets are designed to function independently without depending on the smartphones to transfer the data. You can enable these features on your app to make it extra popular.
How does Snapchat clone apps earn?
Ans: There are many ways for Snapchat like apps to earn money like in-between snap ads, sponsored lenses, discover, branded geo-filters and sports partnerships.
If you need any further information regarding the cost of the app or the business model for your personalized business, connect with us for a free consultation session. You can even request an app demo.